Dienstag, 16. August 2022
Zurück zur Übersicht
14.01.2021

Rijk Zwaan: Entire Sweet Palermo® range receives ‘Taste of the Year 2021’ award

For the second year in a row, Spanish consumers have awarded Sweet Palermo, the dulce Italiano of Rijk Zwaan, with the ‘Taste of the Year’ seal of approval. After putting forward only the red variety of Sweet Palermo as a contender for the award in 2020, for 2021 we submitted our entire range: the colours red, yellow and chocolate, Rijk Zwaan said.

We are delighted to announce that all three colours were successful and may now display the ‘Taste of the Year 2021’ label, which is awarded for products that stand out on the shelves thanks to their unique and appealing flavour. The result was determined by a critical independent jury of consumers, who were impressed by the quality of Sweet Palermo compared with other varieties.

‘Taste of the Year’ is the only seal of approval based exclusively on a product’s flavour qualities, as tested by consumers. The Global Quality Group has been coordinating the award of these labels for more than 13 years in Spain and 20 years elsewhere in Europe.
Consumer prefer Sweet Palermo

A sensory study in the pepper category, carried out by ALS Global Iberia, revealed outstanding overall satisfaction regarding Sweet Palermo. This recognition is particularly valuable since ALS Global Iberia is an independent sensory analysis laboratory that works with a panel of 80 Spanish consumers who regularly buy and eat peppers.

The evaluation included the taste, appearance, aroma and texture of the entire Sweet Palermo range in the colours red, yellow and chocolate. The results of the sensory study revealed outstanding scores in terms of consumer preference and acceptance of Sweet Palermo.

“This new recognition is important for the Sweet Palermo brand as it confirms consumer trust in both the brand and the characteristic flavour and quality of our range,” says Javier García Rigol, Chain Specialist at Rijk Zwaan Ibérica.

Zurück zur Übersicht
Fruchthandel Magazin

Ausgabe Nr. 31/32 2022

PREISTREIBER ODER PREISDÄMPFER? -
O+G UND DIE LEBENSMITTELTEUERUNG

Sommerobst aus Spanien & Italien:
Kernlose Trauben setzen ihren

Siegeszug fort

LANDGARD EG

Robert Sauer geht

Zum E-Paper


Zur Ausgabe

Themenvorschau Magazin

August

Nr. Erscheint am Anzeigen-
schluss
Themen u.a.
31/32 12.08.2022 02.08.2022 • Trauben und Sommerobst aus Südeuropa
• Pflaumen aus Frankreich
• Gewächshäuser, Produktions-, Bewässerungs- und Erntetechnik
• Produkte am POS: Bunte Salate (Lollo, Eichblatt)
• Produkte im Trend: Buschbohnen
33 19.08.2022 09.08.2022 • Pilze
• Zwiebeln und Kartoffeln (Potato Europe)
• Produkte am POS: Pfifferlinge
34 26.08.2022 16.08.2022 • Kernobst aus Europa
• Saatgut und Sortenentwicklung

September

Nr. Erscheint am Anzeigen-
schluss
Themen u.a.
35 02.09.2022 23.08.2022 SPECIAL: DEUTSCHER OBST & GEMÜSE KONGRESS 2022 (Düsseldorf, 12./13.09.2022)
36 09.09.2022 30.08.2022 • Beerenobst
• Sortierung und Verpackung
• Produkte im Trend: Birnen
zum ThemenplanAnzeige buchen

Events

01.09.2022

WorldFood Istanbul

30th International Food Products & Processing Technologies Exhibition

04.09.2022

BioNord

Die regionale Fachmesse für den Biofachhandel

07.09.2022

Potato Europe 2022

Meet the exhibitors from home and abroad with the latest technology, a large range of varieties and extensive know-how covering all aspects of successful potato production.

08.09.2022

Riga Food

Die größte Lebensmittelmesse der baltischen Staaten, “Riga Food”, präsentiert alljährlich die allgemeinen Entwicklungen der Branche, stellt Neuheiten vor und bietet die Möglichkeit, bekannte und zuverlässige Unternehmen der...

11.09.2022

BioSüd

Die regionale Fachmesse für den Biofachhandel

12.09.2022

DOGK Deutscher Obst und Gemüse Kongress

Der Deutsche Obst & Gemüse Kongress ist eine eintägige Veranstaltung mit Vorträgen im Plenum und Parallel-Foren zu allen wichtigen aktuellen Themen der gesamten Lieferkette.

21.09.2022

4th International Strawberry Congress

With this congress we aim to create a platform for networking and information exchange based on research, growing and commercialisation of strawberries for the fresh market. The programme comprises two days of lectures by...

alle Events ansehen
Copyright © 2022 Fruitnet Media International GmbH   DisclaimerDatenschutzSitemapAGB / WerbungAGB / AbonnementImpressum
All rights reserved, Republication or redistribution of content, including by framing or any other means, is expressly prohibited without prior written consent.